Tourism Branding/Trinidad and Tobago

Abstract: A 10 page research paper that looks closely at the significance of festivals and events as a branding strategy for bringing tourists to the destination of Trinidad and Tobago in the Caribbean. The writer discusses the various festivals held on these islands; the demographics of this island nation; and evaluates the efficacy of using festivals and events as a branding strategy. Bibliography lists 8 sources.

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Catagory: Latin-America / Mixed

Subcatagory: Latin-American & Carribean Studies

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